A consumer household and pharmaceutical manufacturing company, Reckitt Benckiser (RB) has announced Shaniera as the official spokesperson for their leading brand Dettol. She will also be one of the key ambassadors of their national campaign Hoga Saaf Pakistan.
Shaniera Akram is an active philanthropist and has been involved in a number of socialist activities for The Akram Foundation (TAF). She also actively takes part in discussions on street littering, road safety, and access to clean water in Pakistan, and also posts about these issues on her social media handles.
She is the wife of the cricket legend, Wasim Akram, and decided to settle in Pakistan after her marriage and has truly proved an asset to the country through her welfare activities. Through her efforts, she hopes to bring a positive change in the society which has earned her the love and appreciation of the people of Pakistan.
Speaking about becoming the spokesperson for Dettol, Shaniera Akram said:
I am thrilled to be a part of the Dettol family and firmly believe in Dettol’s mission to create awareness amongst children in remote areas and provide them with clean surroundings in which they can prosper. I am an active mother myself and having raised two boys and now a little girl, I understand how important it is to teach children how to be clean. I would say cleanliness is imperative to a child’s health and development. I would feel lucky if I could bring even a small change in the lives of children living in rural areas.